Dr. Karen Litzy came to us looking for a logo design for her awesome podcast Healthy, Wealthy & Smart – check it out if you haven’t already! Something she was really excited about was creating a new logo for it to be printed on pint glasses for her interviews.
- Use navy blue color in logo design
- Create primary logo and secondary logos
- Include illustration in logo option
Because she was going to be using this logo for multiple uses we decided to create options best fitted for different uses.
Here’s a look at some of the project’s progression!
Ultimately Karen decided on a font option and we finalized a circular logo to be used on the pint glasses and then two logo options both in one color and two-tone options. The key to creating multiple logos with different uses is finding a similar design element and staying consistent throughout. Successful branding is all about keeping things consistent!
We love how Karen is using her logos and highly recommend checking out her podcast!