Tell us your bold boss story!:
I am Dai Baker, the founder and lead at Dai Baker Creative Group LLC. DBCG is a marketing, branding and public relations agency catering to small businesses, freelancers and influencers. I am a child of an entrepreneur and grew up watching my dad own his own business. Since childhood, I always knew I would own a business when I became an adult. I actually started my business during my undergrad. As a public relations major, starting a creative agency made the most sense. Before formalizing my business I was actually freelancing and then decided this would be my first real business operation. I was also a college lifestyle blogger at the time working with brands as an influencer. The agency has allowed me to use my education and creativity. I enjoy working with my clients and being able to use my skills to help grow their businesses.
We're all about bold boss moments, tell us about one of yours!:
My biggest achievement I'm most proud of is hiring my first staff member. Being able to hire help was an indicator that my business was growing at that time. Hiring someone to help work on various tasks in my business allowed me to be able to have more free time. Now I have two staff members and a host of interns that assist me. Another moment I am truly proud of is helping my staff launch their side hustles. I encourage my team to follow their dreams and try to assist them in the best way I can. Because of this, one of my team members is finally publishing a book and the other is releasing the first collection of their fashion line. It's very powerful to be a part of others’ dreams.
What advice or words of encouragement do you have for the Going Bold community?:
Remember to practice self-care. Being a boss is tiring and can take up all of your energy if you let. Do not be afraid to take a day, weekend or week off to relax and indulge in your favorite self-care activities. Your business will not automatically close down because you took a day off. Neglecting your health and not sleeping does not lead to success contrary to what the social media posts say.