Bold & Pop Social Media Services : Ash & Willow Instagram Case Study

The Project:

Overview:

Increase brand awareness and recognition of Ash&Willow through targeted Instagram campaign. Strategy followed on building and growing an organic community using custom visuals, influencer marketing, and engagement.

Strategy & Tactics: 

  • Development of Content Strategy

  • Community Management Strategy

  • Aggressive Follower Strategy 

  • Development of Influencer Marketing Program

  • Brand Monitoring

  • Creation of Social Media Engagement Campaigns

  • Engagement Strategy Utilizing Relevant Industry Hashtags

The Results:

Community Growth:

  • 8-month campaign January-September

  • Increased Instagram followers by nearly 10k organically

    • Grew community to 11.7k+ followers from 1.8k followers

Bold & Pop Social Media Services : Ash & Willow Instagram Case Study
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